What is Call Queuing
Call queuing software helps manage high call volumes in contact centres by placing incoming calls in virtual queues. When multiple agents receive calls to a single phone number simultaneously, a centre with 50 agents can handle up to 50 calls at once. However, when call volume exceeds the number of available agents, call drops occur.
Call queuing prevents call drops by organising calls sequentially so they can be answered as soon as an agent becomes available. This ensures customers remain informed about their place in the queue and expected wait times, enhancing their overall experience.
Boosting Revenue Through Enhanced Customer Satisfaction
Call queuing improves customer satisfaction and boosts sales by optimising existing resources. Without queuing, call centres would need to hire additional staff during peak periods, increasing operational costs. Instead, call queues allow businesses to efficiently manage incoming calls using their current workforce.
Additionally, call queues help route customers to the right department through an Interactive Voice Response (IVR) system. IVR allows callers to select their preferred department, language, or issue type, ensuring faster resolutions and reduced wait times.
A Step-by-Step Guide to Call Queuing Systems
Step 1: Adhering to Business Regulations - The call queue system first checks the timing of an incoming call against the business’s operating schedule. Calls are routed differently based on:
- Regular working hours
- Weekday vs. weekend
- Break periods
Businesses can also implement a queue callback system, allowing customers to request a call at a more convenient time. A Blended Universal Queue System (BUQS) can further streamline queue management by integrating multiple queue types into a single platform.
Step 2: Enabling Pre-Recorded Greetings - Instead of a standard ringtone, businesses use pre-recorded messages when a call is received. These messages may include:
- Business name and hours of operation
- IVR system prompts for gathering customer information
- Agent availability updates
- Language selection options
- On-hold music or reassurance messages (e.g., “Your call is important to us. Please stay on the line.”)
Step 3: Automated Call Distribution (ACD) - Automated Call Distribution (ACD) efficiently assigns calls to the appropriate customer service representative. Using a First In, First Out (FIFO) method, ACD ensures that the longest-waiting caller is connected to the next available agent.
The key difference between IVR and ACD is that IVR gathers customer information, while ACD routes calls based on this data.
Step 4: Routing Phone Calls - Call routing algorithms determine which agent will handle a call. Common routing strategies include:
- Sequential Routing: Calls are assigned in a fixed order.
- Skill-Based Routing: Calls are directed to agents with relevant expertise (e.g., billing inquiries go to the finance department).
- Time-Zone Routing: Calls are assigned based on the local time zone of the caller and agent.
- Round-Robin Routing: Calls are evenly distributed among agents to balance workloads.
- Longest Idle Agent Routing: Calls are assigned to the agent who has been idle the longest.
Step 5: Advanced Call Management - Businesses can further optimise call handling with advanced management options such as:
- Multi-tiered IVR systems
- Simultaneous ringing on multiple phones
- Contact information sharing
- Call forwarding to alternate locations
- Call parking and hot desking
Step 6: Monitoring Real-Time and Historical Call Queue Data - Managers can utilise call queue analytics to improve performance. Real-time data provides insights into:
- Current caller wait times
- Agent availability
- Call volume trends
Historical data helps identify peak periods, recurring customer concerns, and optimal agent allocation strategies. Performance analytics also allow managers to assess agent productivity and detect communication trends.
Modern VoIP and contact centre solutions offer advanced queue management features, including automatic callbacks, remote call routing, and CRM integration. Upgrading to an intelligent call queuing system ensures businesses can efficiently meet customer demands and improve overall service quality.